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Martin Zetter

Martin Zetter

Head of transfer pricing and senior economist at Macfarlanes.

Martin is an experienced transfer pricing professional with over 25 years of experience working in transfer pricing and finance. He joined Macfarlanes from Ernst & Young where he was a Director in the transfer pricing practice.

He has conducted in depth transfer pricing studies for some of the world's largest international groups. He has led transfer pricing implementations and developed transfer pricing assurance for complex groups. He has considerable experience of the financial sector working with banks, investment managers and insurance companies in addition to a broad spectrum of industries including manufacturing, retailing, technology, property and service sectors.

Serving previously as the global head of transfer pricing for one of the world's largest diversified financial services groups, he set up and managed the transfer pricing function, successfully implementing the group's transfer pricing and putting in place an ongoing control and governance structure.

Martin has led the transfer pricing response on major tax audits in jurisdictions across the globe including the UK, USA, France, Germany, Italy, Japan, and India.

He has prepared economic analyses for APA and ATCA submissions as well as group structuring and re-organisation scenarios.

Martin lectures in transfer pricing for the Chartered Institute of Management Accountants and BPP.

Addressing the Tax Challenges of the Digital Economy

Dear Sirs. We write in response to the request for comments on the Public Discussion Draft on BEPS Action 1: Address The Tax Challenges Of The Digital Economy 24 March 2014. We are pleased to offer our comments as follows. In respect of the specific issues on which you have requested comments. Whether it is possible to ring-fence the digital economy from the rest of the economy, and if not...

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